
Working in close partnership with A+E Networks and DixonBaxi, we embarked on a three-month journey to help with the reinvention of the History brand. This undertaking revolved around the evolution of the brand from its historical roots to a contemporary relevance, with a specific emphasis on fostering "powerful emotional connections within a wider audience while showcasing an enriched cultural context." Graphic photography with emotive, strong typography define the look as well as a nuanced and expressive tone of voice. In motion, it comes to life through movement inspired by the cadence of the spoken word. A complete brand expression from print to digital, on-air to advertising.





